The Future of Self-Service Banking

For Spanish bank BBVA, IDEO examined the interaction experience of ATM’s, which has lagged dramatically behind the actual technology powering these machines. From simple yet impactful tweaks like 90-degree booth rotation for better privacy to cutting-edge customization software, the prototype — which took two years of development — offers a seamless, highly visual bridge between physical and virtual.

Great example of the design innovation process informed by ethnography.

(Source: bigthink.com)

The New PUMA Fuseproject Packaging

PUMA and Yves Béhar developed over 21 months a more sustainable packaging and distribution system in keeping with PUMA’s ongoing commitment to sustainability.

For more information, head to vision.puma.com

Toward a Design Orientation

Nine months ago I wrote about Design Orientation as an alternative to Finance Orientation — the model which has governed business thinking for the past 50+ years.

Today, I read an amazing article in the Financial Times by John Kay, a member of the advisory board of the Institute for New Economic Thinking and simply had to share it because it represents the first truly honest step in coming to terms with the failed economic thinking, theories and policies that have driven the world to the edge of utter financial and socioeconomic collapse. I am happy to quote the article below and also link to the author’s original source page:

The macroeconomics taught in advanced economics today is largely based on analysis labelled dynamic stochastic general equilibrium. The unappealing title gives the game away: the theorists are mostly talking to themselves. Their theories proved virtually useless in anticipating the crisis, analysing its development and recommending measures to deal with it.

A remarkably distinguished group of economists gathered last weekend for the inaugural conference of the Institute for New Economic Thinking, an initiative of George Soros. They were soul searching over the failures of economics in the recent crisis. Such failures are most evident in two areas: the inadequacies of the efficient market hypothesis, the bedrock of modern financial economics, and the irrelevance of recent macroeconomic theory.

The central idea of the efficient market hypothesis is that prices represent the best estimate of the underlying value of assets. This thesis has recently taken a battering. The boom and bust in the money markets was precipitated by a US housing bubble. That bubble followed the New Economy fiasco and was preceded by the near-failure of Long Term Capital Management, a hedge fund designed to showcase sophisticated financial economics.

The macroeconomics taught in advanced economics today is largely based on analysis labelled dynamic stochastic general equilibrium. The unappealing title gives the game away: the theorists are mostly talking to themselves. Their theories proved virtually useless in anticipating the crisis, analysing its development and recommending measures to deal with it.

Recent economic policy debates have not only largely ignored DSGE, but have also been remarkably similar to the economic policy debates of the 1930s, although they have been resolved differently. The economists quoted most often are John Maynard Keynes and Hyman Minsky, both of whom are dead.

Both the efficient market hypothesis and DSGE are associated with the idea of rational expectations – which might be described as the idea that households and companies make economic decisions as if they had available to them all the information about the world that might be available. If you wonder why such an implausible notion has won wide acceptance, part of the explanation lies in its conservative implications. Under rational expectations, not only do firms and households know already as much as policymakers, but they also anticipate what the government itself will do, so the best thing government can do is to remain predictable. Most economic policy is futile.

So is most interference in free markets. There is no room for the notion that people bought subprime mortgages or securitised products based on them because they knew less than the people who sold them. When the men and women of Goldman Sachs perform “God’s work”, the profits they make come not from information advantages, but from the value of their services. The economic role of government is to keep markets working.

These theories have appeal beyond the ranks of the rich and conservative for a deeper reason. If there were a simple, single, universal theory of economic behaviour, then the suite of arguments comprising rational expectations, efficient markets and DSEG would be that theory. Any other way of describing the world would have to recognise that what people do depends on their fallible beliefs and perceptions, would have to acknowledge uncertainty, and would accommodate the dependence of actions on changing social and cultural norms. Models could not then be universal: they would have to be specific to contexts.

The standard approach has the appearance of science in its ability to generate clear predictions from a small number of axioms. But only the appearance, since these predictions are mostly false. The environment actually faced by investors and economic policymakers is one in which actions do depend on beliefs and perceptions, must deal with uncertainty and are the product of a social context. There is no universal economic theory, and new economic thinking must necessarily be eclectic. That insight is Keynes’s greatest legacy.

Education 2.o - not afraid of Second Life!

Dissatisfied with a recent PBS Frontline piece on the “Digital Nation”, Mr. Despres went to Second Life & was impressed how teachers in the trenches use technology to transform American education. Draxtor thought we were doomed, but now - optimism has returned!

This video is very well produced and finally begins to position virtual worlds such as Second Life in the proper context. Moving ahead, slowly but surely.

Virtual Worlds as Green Workplaces?

At a recent panel discussion in Second Life, hosted by the US Department of State, experts from industry and the non-profit world pondered some fairly topical questions: to tele-commute OR not to tele-commute? Are 3D worlds a good place to do serious work? Are Avatars with yellow faces a provocation for management? Draxtor Despres was on site, expecting answers…

Very smart, very well produced and very well communicated stuff worth watching.

GM Augmented Reality Windshield

General Motors has developed a working next-generation heads-up display that turns an ordinary windshield into an augmented reality information dashboard. Such a system can improve safety and advance knowledge behind the wheel, visually identifying important objects in physical space like road signs, the edges of the road you’re on in conditions of poor visibility like fog, and even bring GPS functions right into the dashboard by outlining the exact building you’re going to.

via @mashable

Deconstructing Magic

What are the qualities of Magic that — if understood — can assist anyone in transforming the bland into something magical/memorable?

And by bland, could I mean brand?! Why, yes, of course that can be one interpretation. On to the qualities of Magic, then:

  1. Magic is the mysterious. Not all is revealed — some is kept in shadow. (might you think of Apple secrecy?)

  2. Magic is alchemical. Two (or more) seemingly unrelated things are brought together in a wondrous way. (man/mouse? spider/man? i/pod? design/management?)

  3. Magic is transformative. Upon having been exposed to said Magic, one’s life is surely changed (in some positive way).

  4. Magic is unforgettable. It’s beyond interesting.

  5. Magic is contagious. You can’t help but want / need / must tell someone what you just experienced. (“did you SEE THAT GAME?”)

Herein ends my short lesson on the power of Magic. Make it yours and make it work for you.

You may find the following related post of interest:

Of Achievements and Magic

Of Achievements and Magic
You have to think  back to kindergarten — we all wanted that golden (or metallic green,  blue or whatever other color) star on our paper.
Something happened  between kindergarten & post-graduate school — they took away the  stars and life stopped being magical.
Massively Multiplayer Online (MMO) environments [can] bring magic back to life.
In fact, I’ll go  on a limb and say it’s all about magic. That’s it. Life is a magical  experience — recognize the magic & make it for others.
Walt Disney  recognized the importance of Magic. He got it & made it so. Life  rewarded him in kind.
Magic Johnson  said the hell with this…I’ll just make it part of my name….how  can you go wrong? It’s Magic.
J.R.R. Tolkien was  no dummy — he was a scholar. Gandalf was a wizard, but more so a  conjurer of Magic.
Harry Potter….oh  yeah….Magic.
Steve Jobs? Yep —  Magic. The point is to revel in the glory of the wondrous — to be in  awe of the majesty of the possibility. 
Love life.
You may find the following related post of interest:
Deconstructing Magic

Of Achievements and Magic

You have to think back to kindergarten — we all wanted that golden (or metallic green, blue or whatever other color) star on our paper.

Something happened between kindergarten & post-graduate school — they took away the stars and life stopped being magical.

Massively Multiplayer Online (MMO) environments [can] bring magic back to life.

In fact, I’ll go on a limb and say it’s all about magic. That’s it. Life is a magical experience — recognize the magic & make it for others.

Walt Disney recognized the importance of Magic. He got it & made it so. Life rewarded him in kind.

Magic Johnson said the hell with this…I’ll just make it part of my name….how can you go wrong? It’s Magic.

J.R.R. Tolkien was no dummy — he was a scholar. Gandalf was a wizard, but more so a conjurer of Magic.

Harry Potter….oh yeah….Magic.

Steve Jobs? Yep — Magic. The point is to revel in the glory of the wondrous — to be in awe of the majesty of the possibility.

Love life.

You may find the following related post of interest:

Deconstructing Magic

Capitalism —> win/win <—Communism

How do you take the idea of soviet era automobiles (You can choose any color so long as it’s black) and/or Germany’s concept of the people’s car (i.e. simple, affordable yet boring) and combine that with free market capitalism & the culture of individualism in the post-American dream era where costs are prohibitive yet technology is flourishing?

Capitalist / Communist / post-industrial / post-economic catastrophe / high tech solution to the vehicle of tomorrow is a plain vanilla exterior that can be skinned.

In other words, just put a plain vanilla shell on an electric motor & enable that shell to reflect the design aesthetic of the owner. Think wearable computing for public and private transport.

plain vanilla of communism —> win/win <— individualism of capitalism

One very nice example of such a concept is WordPress — the open source blogging platform:

open source back end (Communism) —><— customizable front end (Capitalism)

Win / Win

Onshoring, Souring &amp; Eye OpeningThe Folly of Finance Orientation
After a decade of  rapid globalization, economists say companies are seeing disadvantages  of offshore production, including shipping costs, complicated logistics, and quality issues. Political unrest and theft of  intellectual property pose additional risks.
In other words, it took  economists cheer-leading the offshoring movement a decade after the fact to realize what so many knew intuitively before the fact.
What&#8217;s better than quantitative analysis &amp; economic models when contemplating business strategy? A  holistic understanding of history, social norms &amp; human behavior.
In other words, offset every economist in your corporate playbook with a sociologist,  anthropologist and a few designers &amp; you&#8217;ll be good to go.
This post inspired by two recent articles:
Caterpillar Joins &#8216;Onshoring&#8217; Trend
Business Sours on China

Onshoring, Souring & Eye Opening
The Folly of Finance Orientation

After a decade of rapid globalization, economists say companies are seeing disadvantages of offshore production, including shipping costs, complicated logistics, and quality issues. Political unrest and theft of intellectual property pose additional risks.

In other words, it took economists cheer-leading the offshoring movement a decade after the fact to realize what so many knew intuitively before the fact.

What’s better than quantitative analysis & economic models when contemplating business strategy? A holistic understanding of history, social norms & human behavior.

In other words, offset every economist in your corporate playbook with a sociologist, anthropologist and a few designers & you’ll be good to go.

This post inspired by two recent articles:

Caterpillar Joins ‘Onshoring’ Trend

Business Sours on China